Guiding Business Success in a Changing WorldADINVISIABLE Mission
Adinvisiable is consulting-oriented company, intending to fill in the market need
for a professional, customer-focused computer company. The company emphasizes service
and support to differentiate itself from more price-oriented computer companies.
We are on the brink of penetrating a lucrative market in a rapidly growing industry.
The current trend towards an increase in the number of entrepreneurs and competition
amongst existing companies presents an opportunity for Adinvisiable to penetrate
this market.
1. Excellence in fulfilling the promise: completely confidential, reliable, trustworthy
expertise, and service(s) through the provision of an uncompromising service. This
dictates that we have the latest technology, hardware, software, and well-trained
personnel so as to deliver this promise.
2. Adinvisable cannot afford to delay our clients for whatever reason, as this will
have a negative bearing on our image, reputation, and future business. We need to
be continually communicating with the client, ensuring we provide needs-based solutions.
3. Skill and depth of knowledge: Considering the nature of our services and their
relative infancy on the market, the skill and depth of knowledge of our personnel
is of utmost importance in determining the provision of the service(s) to the end-users.
4. Clear product and marketing positioning: Not wanting to be associated with the
numerous vendors on the market, we intend to aggressively market our business and
the services we provide in order to be at the top of our clients' minds.
5. Leveraging from a large pool of expertise: Adinvisable various alliances with
technological and training partners shall prove invaluable. The skills and intellectual
capacity these partners will have in the fields of product support, design and system
integration, implementation and execution, lifecycle support and understanding,
in the application of new technology are intangible benefits to Adinvisable.
Our competitive edge is our positioning as a strategic ally with our clients, who are clients more than customers. By building a business based on long-standing relationships with satisfied clients, we simultaneously build defenses against competition. The longer the relationship stands, the more we could help our clients understand what we offer them and why they should both stay with ADINVISABLE, and refer us to other businesses. Our greatest strength and competitive edge is the reputation and success
1. Develop a follow-up strategy to gauge performance with all our clients.
2. To continuously formalize and measure cross-functional working communication so as to ensure that the various departments work harmoniously towards attainment of company objectives.
3. To instill a culture of continuous improvement in beating standards of customer satisfaction and efficiency.
4. We are fully committed to supporting growth and development in the economy.
-
ADINVISABLE Market overview
Since our target market is the product and service seeker, the most important market needs are support, service, training, and installation, in that order. One of the key points of our strategy will be the focus on target segments that know and understand these needs and are willing to pay to have them filled. We realize that all personal computer users need support and service. Many of our target customers are going to be those who cannot get good products or services from the major advertisers who focus on high volume orders only.